ADAMYK, Viktoria; IVANOVSKYI, Oleksandr. Use of artificial intelligence in the marketing system: current trends and challenges. Herald of Economics, [S. l.], n. 1, p. 230–243, 2025. DOI: 10.35774/visnyk2025.01.230. Disponível em: https://visnykj.wunu.edu.ua/index.php/htneu/article/view/1738.. Acesso em: 5 dec. 2025.